MiniPix, a Bengaluru-based mobile-first platform for short-form regional micro-dramas targeting Bharat audiences, has raised Rs 2.4 crore in pre-seed funding led by PedalStart, with participation from Venture Catalysts and SanRaj Family Ventures. The funds will enhance product-market fit, scale content creation, and build a strong team, building on early traction with over 100,000 downloads and Rs 3 crore ARR.
MiniPix, founded in June 2025 by Brijesh Kashyap, Om Prakash Singh, and Sushil N., specializes in vertical micro-dramas for Tier-2 and Tier-3 India, focusing initially on Bhojpuri content. The platform has quickly gained momentum, achieving 20,000+ paying subscribers and 3 million episode views within six months. This funding round validates its model amid rising demand for culturally rooted, mobile-optimized entertainment.
Key Highlights
100,000+ app downloads and 35,000+ hours streamed since launch